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Ready to Learn by 2025: Peoples Bank Partners with Skagit County United Way to Support Early Childhood Development

September 3, 2019

Ria Van Weerdhuizen, Tina Ruff and Scott Ward

From left: United Way’s Bill Aslett, Debra Lancaster and Philip Prud’homme are proud to work with Peoples Bank and Kim Walley (second from right) on local early learning resource support. Photo credit: Matt Benoit

By Matt Benoit for SkagitTalk | SkagitTalk

For more than 50 years, United Way of Skagit County has tackled numerous issues in the community, from hunger and homelessness to affordable housing and domestic violence. Of the many topics United Way deals with, perhaps none has a bigger overall impact than early childhood learning.

Nearly 80 percent of brain development occurs before the age of three-years-old, and proper early childhood nurturing can result in positive lifelong effects for the child, parents, future employers and society as a whole. That’s why Peoples Bank is partnering with the United Way to help meet its ambitious goal of having all Skagit County children entering kindergarten ready to learn by 2025.

Support from local businesses like Peoples Bank – which has supported United Way for more than 20 years – is critical and multi-faceted, says Bill Aslett, a United Way board member. “Not only do we get a significant financial contribution from Peoples Bank, but we also get a time commitment from their leadership team, and an investment in the community,” he says.

The support of Peoples Bank also creates a positive ripple effect through the community. When customers see their financial institution giving back, it makes them more likely to get involved in supporting a cause directly. It also makes other businesses want to join in. Read More...